(Last updated in March 2021) What’s the million-dollar question? Well, there are a couple… but for now let’s focus on one that we can ask a lot: How to be a successful sales engineer. The…
Read More >
Here’s the deal. Experiences are the key to any successful sales enablement strategy. Why? Because successful customer interactions are all about the experience—how they engage with your sales process, the information you share, and the…
Read More >
It’s everyone’s favorite shopping holiday– Black Friday! While traditionally, Black Friday was reserved for in-store discounts, and Cyber Monday continued the deals online, over the past decade Black Friday Retailers have thrown the rulebook out…
Read More >
Partner programs just make sense, don’t they? For many businesses, creating relationships with resellers, service providers and strategic partners is a cost effective way to gain access to an established customer base who already has…
Read More >
Making sales is all about ensuring the prospective customer journey is as easy and streamlined as possible. And yet, there is inherent friction in the current process of moving customers from marketing to sales through…
Read More >
Infinidat Revolutionizes Sales with Immediately Accessible Templatized Versions of the Latest Product Releases Leonardo da Vinci said that “Art is never finished, only abandoned.” There’s an expression in the software development world that mirrors that…
Read More >
So, you’re a sales manager, or an experienced enterprise salesperson, and you know field sales like the back of your hand. You’re used to going out on the road, going to trade shows, finding leads…
Read More >
LinkedIn recently released the U.S. edition of its State of Sales Report 2020. The highly anticipated annual study takes a deep, informative look at various emerging and sustained sales trends. Now in its fourth year,…
Read More >
When we set out to create an eBook about how to successfully sell software from home under the new normal, we had no idea how much there was to think about, or how prolonged the…
Read More >
How has the “stay at home” mandate affected the work presales professionals do? That’s the question at large. However, we wanted to probe a bit more and gather insights about specific challenges, so we reached…
Read More >